The new decade is here! We’ve made it through the early 2000’s, with all its low-rise jeans; and then came the 2010’s, with “athleisure” for the masses. Now that we’re in the new 20’s, we thought it would be fun to take a look at what iconic fashion was going on in the 1920’s, and think about what this decade might bring.
This post-WWI era of economic prosperity was full of exciting new things: Jazz, art deco, feminism, and flappers! The word, which originally meant “young prostitute” in the mid 1600s and sometimes “lively teenager” in the 1890s, was adopted for these fashionable women. They earned the right to vote, they would wear more make-up than before, drive, smoke and have casual sex. They would even visit speakeasies and – gasp – drink alcohol! No wonder they called it the “Roaring Twenties”!
Can’t prohibit this girl from anything!
The '20s were revolutionary in terms of fashion. When compared to the previous Edwardian era of tight restrictive corsets, petticoats and full-length dresses, it was nothing short of scandalous: women started baring their arms, shoulders and legs. The new frocks sometimes covered little more than and old-fashioned girdle; a moral uproar to the conservative older women.
Outfits were boxy and loose with a dropped waist and boyish silhouette. Hair was cut short. Women now demanded comfort and practicality. With the iconic cloche hats on almost every flapper’s head, an overall relaxed yet glamorous fashion marked the era.Knees out, cigarettes in hand, cloche hats tight!
In the new ’20s, we enjoy the freedom to dress however we like, and fashion offers more possibilities than ever. If there are some things we can learn from the ladies of the ’20s, it’s that comfort does not negate glamour!
Up until now, Cherry Velvet has mostly been inspired by the 1940s and '50s, but later this spring you may find some '20s inspiration as we explore a new decade in fashion.
We will soon be looking for your feedback as we evolve our designs.
Look forward to a very exciting 2020 with us!
XOX Cherry Velvet
Published Dec 24 2019 in behind the scenes, Canadian Designer, Canadian Made, Cherry Velvet, Cherry Velvet Dresses, Customer Appreciation, Employee Appreciation, Made In Canada, Made in Vancouver, Thank you, Vancouver-designed, Vintage Inspired, what's new
It's been another wonderful year, we thank you, all of our beautiful fans and customers for your support. It absolutely fills our hearts with joy to see our customers smiling; our dresses making you feel confident and ready for anything.
We know none of the success we've shared with you wouldn't be possible without *you*, and to be completely honest, it wouldn't be nearly as enjoyable without you, either. So, once more, we want to express our great appreciation to you for being on this journey of fabulousness with us.
Wishing you the happiest of holidays, the merriest of Christmases and nothing but the very best for the New Year and beyond.
XOXO With Love from all of us Diane, Julia, Logan, and Tracy.
Does the term 'Capelet" make you think of a strong female character in a whimsical fantasy? Inspired by pieces worn by Claire and Brianna on the show "Outlander", we designed our Claire Capelet so you can be the heroine of your own magical story. This is a charming, flirty piece made to enhance the look you have on underneath.
Considering your helpful feedback on our Samantha Shrug collection, we wanted to keep this design clean around the neck, without a tie or collar. An important aspect to us was achieving the flowing, cape-like aesthetic, while ensuring that it would stay on your shoulders. For this reason, we set out to create a garment with sleeves.
The resulting effect would be that of a gentle swinging curved line, blending the sleeve in with the back, creating a unified smooth flow. We achieved this look after many versions and fit tests!
The fit was designed for 4 different sizes instead of our usual 8, as the capelet’s shape accommodates a wider range of body shapes. The smallest one, labeled “M” will fit from a tiny XS body to a true M. Size “XL” will fit L-XL, “1X” fits 0X-1X, and “3X” fits 2X-3X. (It would make an easy fit gift!)
Equally suitable over a casual outfit; elevating even a t-shirt and jeans the Claire Capelet is a versatile addition to any closet. Pick up this soft and lovely accessory to give your outfits a romantic, sophisticated finishing touch!
XOX Cherry Velvet
P.S. Try one on at the last Studio Shop of the year:
Friday Dec 20 from 2-7 pm and Saturday Dec 21 from 11-5
The holiday season is upon us, and with it, the most fun part (for many): Parties! Offices, families and friend groups alike are organizing merry celebrations for the end of the year. Gift exchanges, delicious dinners… And dressing up! It's all part of the fun. How many of us wait all year for this time to shine?
Here at Cherry Velvet, we have some beautiful dresses to give you vintage flair and retro style as you dazzle at your functions! Whether you’re looking for kitschy fun, glamorous glimmer, or flattering classics, we have options for you.
These outfits were prepared to showcase a bit of what we have, but there is so much more available at our online store and during our Studio Shops!
And without much ado... The outfits!
Are you a bond girl, femme fatale, or a smoke show bombshell? This is the outfit for you! A glimmering black dress - our Lana in Black Shimmer. With its seductive curved V neckline, when paired with our red chiffon crinoline... It's like the Louboutin of party dresses. Add our red Samantha shrug for warmth; and to really set things ablaze: the Light My Fire matchstick necklace and earring set!
When traditional, magical Christmas captures your heart, you'll be perfectly suited for out Brigitte in Festive Fairies print! Magical folks frolicking amongst poinsettias, perfectly evoke the ancient traditions of the season. A black chiffon crinoline gives this dress lovely volume, and our Claire capelet will cover your shoulders in whimsical, magical drape. Accessorize with the subtle accent of a black necklace, such as our Black Atomic necklace and earring set.
For the glamour of a silver screen diva, look no further than our shiny, metallic frocks. The Norma in Silver Filigree, for example, captures light beautifully in its regal silver pattern. A chiffon crinoline gives your dress a glamorous shape, and our Samantha shrug in black sparkle will cover your shoulders in warmth and shine. For that final twinkling touch, use the Atomic Galaxy necklace and earring set, and you'll shine on all night long!
We hope to have inspired you to find your perfect holiday outfit, be it for a casual party at home, or for a glamorous night out on the town!
And make sure to share your photos with us by tagging #cherryvelvet or sending them by email to email@example.com for a chance to be featured on our social media!
Browse all our dresses online,
Or Shop in person at 1635 Powell Street, Vancouver BC on our next Studio Shop dates:
- Dec 13 from 2-7pm
- Dec14 from 11-5 pm
- Dec 20 from 2-7 pm
- Dec 21 from 11-5 pm
XOX Cherry Velvet
Published Nov 19 2019 in
During the holidays, many of us start looking to our loved ones and think - how can I make them feel special? How can I show my appreciation to them?
If your loved one is a Cherry Velvet fan, our team has got you covered: we pulled together a few special options for your gifting convenience!
The staple of staples, the quickest and most environmentally friendly option. The one that's there to save the day when you happen to - oops! - forget to order something ahead of time. Our E-Gift Card is a no-brainer: delivered right to their email instantly or set your own custom delivery date!
Cherry Bucks are a fun gift certificate with vintage charm, inspired by Monopoly money designs. Mailed by us to your recipient, this gift says: "Treat yourself, it's on me!"
For a more traditional present experience, go with our gift-wrapped Cherry Velvet certificate. Nothing beats the suspense of an old-school box and ribbon - what could be inside? This option adds charming value to the tried and true gift certificate.
Now, if you don't believe in that gift cards on their own are enough of a present, but would still like to give your loved one the option to choose their favourite, best-fitting dress, we have the ultimate option: A jewelry set in addition to our gift card, wrapped in a box and ribbon.
Jewelry makes for an elegant, precious gift, with the benefit of being a safe choice: there are no sizes to pick, and the styles are very versatile.
Everybody loves shiny things in shiny boxes - especially when they come along with a shopping voucher!
After adding the gift card and the jewelry set of your choice to your shopping cart, write to us in the order that "I'd like to combine the gift card and Jewelry set into one gift box". We will pack them together for the loveliest surprise!
(*Option not available for Erstwilder Brooches)
This holiday season, we hope we can help you provide pretty dresses and pretty smiles to someone special!
(And if the person reading this blog is that "someone special", then you may want to "forget" to close this tab! *wink wink*)
XOX Cherry Velvet
"One of the best compliments I've ever received was from my customer telling me she has a ton of Fluevogs, but even more of my dresses" ~ Diane Kennedy, designer
And what a collection our client, Jacqueline has!
It has been a long-held truth for many Cherry Velvet dress collectors that nothing really goes better with our unique dresses than a pair of Fluevog shoes. We like to think there is nothing so loyal as a Cherry Velvet/Fluevog client. They go together like gin & tonic, peanut butter & jelly or a cup & saucer - You get the idea. ;)
Over the years, many of our clients have brought their Fluevog shoes with them when they come dress shopping in our Studio. There have been many happy discussions about which shoes go with which dress.
We're blown away by this fabulous photo sent to us by our customer Jacqueline.
She's laid out all her dresses in a rainbow -
There was some question about how many there actually were but the final tally is 50 dresses!
Jacqueline has her own unique approach to her dress/shoe collaborations. She prefers to pick one perfect combination of matching shoes and dress that she wears more exclusively together. Of course, some dresses have more than one perfect shoe match; But the choices are always fluid, never static.
Can we just say wow! What a work of art this photo is!
Also known as @_cuddlefish_ on Instagram, she has an undeniable eye for colour and detail. Check out her lovely IG photos; mostly of her travels and nature. We feel so flattered that she's shared her amazing eye for fashion and corresponding photos with us! :)
Thank you, Jacqueline! <3
XOX Cherry Velvet
In a way, everything that you see and consume can become an inspiration. In the Design field, we call this "repertoire". They are all the things you've seen and learned about, and that serve as an influence for every idea you have. The more you see, watch, read, and consume, the larger your repertoire - and the easier it is to create.
Although most ideas come organically like that, we also sometimes work with direct inspiration. When it comes to modern vintage style, part of the challenge is adapting interesting features and details into contemporary textiles, techniques, and silhouettes.
In our collections, we have occasionally created dresses directly inspired by specific references. Today, we'd like to share some of these with you.
Our Dita dress was inspired by the one worn by Dita Von Teese a few years ago. In the '50s, contrast details were commonly used to add interest and make designs unique. White and bright colours were mostly used.
Diane designed the Dita with a black contrasting sweetheart neckline, making it the right balance between vintage and modern.
One of the most iconic symbols of the '50s is most certainly Marilyn Monroe in her white dress from "The Seven Year Itch", released in 1955. The airy fabric and gathered halter front are unforgettable.
Gathered halter tops were a summer staple of the decade. Many dress patterns featured the style. The Norma dress, named after Marilyn's birth name, was designed to have the lovely look of a halter top, with the comfort and wearability of a closed back.
Neckline, collar and top details made many 1950's dress designs unique. Buttons were commonly used in creative ways, such as on these overlapping criss-cross flaps. Diane took inspiration from this '50s photo to design our Kate dress.
Recently, the same criss-cross button feature has been spotted on drama series "The Marvelous Mrs Maisel" once in season 2 (2018), and also in the filming of season 3 (2019).
We hope you enjoyed getting to know a bit about how some of our designs came to be! If our dresses piqued your interest, you can get yourself a Dita, Norma or a Kate at our online store in a variety of prints!
XOX Cherry Velvet
What is slow fashion, you ask? It is generally considered to be an approach to clothing production and consumption with a focus on fair practices and sustainability. Clothes that are made in a way that is better for those wearing them, those making them, and for the environment.
Since the very beginning, Cherry Velvet has been making dresses out of high-quality cotton that lasts. Dresses made and sold in our first year still exist and are worn today (and it's been over 8 years!).
Our designer Diane has 3 dresses out of that original bunch that she still wears, especially her very favourite butterfly print. This photo is originally from 2013. It still looks as beautiful now as it did then!
So why are we talking about this? You may know that fast fashion, A.K.A. cheap throwaway clothing, is filling up the landfills. Deliberately poor quality fabrics and manufacturing make for unsatisfying, poorly fitting, disposable garments that get quickly discarded, with an estimated 68 lbs of textiles per American finding its way into landfills each year. Fast fashion brands prioritize selling immense amounts of dirt-cheap apparel, no matter the real cost to society and the environment.
What makes us different?
- We manufacture in local factories in BC, Canada, which operate under federal and provincial laws and regulations, enforcing a good standard for wages and worker's rights. This way, we can propel local business, and frequently drop in for pick ups and drop offs - which allows us to be aware of the real working conditions (rather than "visiting once a year").
- We source excellent quality fabrics that can be washed and worn and will last for many years with very easy care.
- We design dresses in proven classic and timeless styles that won't be unwanted with the latest trend.
- We lovingly pattern and grade in a way that will truly "spark joy" (as organization guru Marie Kondo would say) when your dress fits you the way it's meant to - so you'll want to keep it forever!
The quality and longevity of our dresses have been proven time and time again, as they've been loved for many years by our customers. And when bodies change and we need to start buying a different size, our dresses are in such a good state, they get gifted, sold and otherwise passed on - not tossed in the garbage.
We are so proud of manufacturing our dresses in BC, and providing you with a truly excellent dress you can be sure is worth your money.
XOX Cherry Velvet
On October 4th and 5th this year, we hosted an event at our Vancouver studio, called "Halloween is Brewing".
Although it was quite a bit earlier in the month than these celebrations would usually be, we figured it would be a fun opportunity to get in the spirit of the season and shop for themed outfits. After all, for those who wait for this holiday all year, it's never too early to spook things up!
We decorated our whole studio with bats, spiders, monsters, and all things ghastly. Our dress forms were beheaded and bloody just for the occasion. Upon arrival, we had a special spot for all our flying guests to park their brooms. Diane's inspiration truly came through on our (perhaps intoxicated from too much of that "brew") witch splattered in a corner.
And so many hilarious captions were made for this by some of you!
We also had Kelly, the Booze Witch with her flavour enhancers for sampling. These interesting elixirs and shrubs are made with vinegar and unique flavours such as Elderflower and Strawberry Black Pepper. Just a few drops of these delicious concoctions will add amazing flavour to beverages, seasonings, and of course, cocktails!
Logan, our photographer, set up an eerie scene with a moonlit path and gate backdrop. He expertly positioned a light from the back, so the glow was as ethereal as it was actually real.
We were also equipped with a smoke machine, for that extra freaky foggy effect that made you feel lost in the woods on a cold October night - just like Halloween should be!
Standing in front of this set, it seemed anyone would be inspired to give out a cackle or two...
As seen on the left, some may have really, really enjoyed the smoke.
It was so much fun to see our customers come and have a great time at our ghastly studio, taking photos in our Halloween dresses and props. I think we can say we successfully stepped right into the spirit(s).
Please enjoy these pictures, and if you still need your freaky frock for the spooky season - pay us a visit this week. Our studio is still decorated (although no photo area anymore, unfortunately) and we have a selection of Halloween dresses on sale - also available online!
Thank you all who joined and hope to see you at our next Studio Shop this weekend!
Friday, October 18th - 2pm to 7pm
Saturday, October 19th - 11am to 5pm
1635 Powell St. Vancouver, BC (Free parking by the Flag Shop or right out front)🚗
XOX Cherry Velvet
By Cherry Velvet Designer + Creator, Diane Kennedy.
My wonderful customers, if it wasn’t for you, Cherry Velvet wouldn’t be here. I know that’s a bit of a cliché but it’s the honest truth. It's what gets me up in the morning and is a constant reminder that I'm truly blessed...
My favourite time of year (fall) makes me remember that I am literally living my dream. I knew I wanted to be a designer and make beautiful dresses for women of all sizes when was I just a little girl. Being able to fulfill that dream and continue to make my clothes exclusively in Canada makes it even more special.
I'm especially thankful for my staff; the hardworking people that support me every single day. Logan Rudrum, my Media Director, has been my rock and unfailing support for the past 6 years. Barb Wilkins, in Customer Service, is the lovely lady that helps me take care of all of you. Julia Leal, my new Social Media Coordinator, is fitting in very well with the team. And, I'm thrilled to say, my marketing assistant, Tracy Po is getting better every day and scheduled to return to us very soon. (She was recently back at our studio for the first time during our Halloween is Brewing Event!)
I'm also grateful for the support of my sales agent and model, Leah Tuttle. We just finished a beautiful photoshoot with her that I'm looking forward to sharing with you.
Thanksgiving is important. Giving thanks and feeling gratitude for what you have; a simple concept and yet we often forget to feel grateful. Whatever you do to celebrate this time of year, may it bring you happiness and contentment.