A Decade of Darling Dresses
Milestones are meant for celebration, and Cherry Velvet is about to reach a big one: 10 years of retro class with modern sass!
For those of you who’ve followed our brand, you’ve likely heard the Cherry Velvet origin story. Diane Kennedy, our founder and designer, already had a line of beautiful clothing designed to fit modern women’s bodies and lifestyle. She then found herself looking for the perfect dress, and simply couldn’t find it. Being the entrepreneur that she is, Diane decided to start making fabulous dresses that she loved to wear. Cherry Velvet was born in July of 2011.
There are many constants that have defined our brand over time. Our dresses are made to fit and flatter the female figure, with comfort and eye-catching style. With long-wearing fabrics and handy pockets, they’re also tremendously easy to care for and wear. Of course, there are the prints – Diane scours the internet and finds stunning colours, charming prints, and dazzling patterns.
We’re also so very proud to be consciously Canadian. Our dresses are designed, sold, and shipped from beautiful British Columbia, and our ethical creation process is a defining element of the company.
But what’s the most critical part of the chronicles of Cherry Velvet? It couldn’t be more simple – YOU. Our fabulous customers have given life to our dresses. Watching your eyes light up when you find the perfect fit, or seeing your gorgeous smiles in the photos you post and send… That’s why we do what do, and why we’ll keep doing it.
So let’s celebrate! On July 16, we’ll be releasing three lovely and highly limited designs. Naturally, these anniversary dresses will be our most popular and beloved styles: Norma, Doris, and in a very special return, Elly. The prints are just as colourful and unique as you’d expect.
We want to take that joy you feel when a new dress arrives and multiply it, so we’ll be adding exclusive swag with each shipment of our special releases. Each anniversary pack will also include a limited edition, numbered paper doll print, to commemorating the occasion. Make sure you order early, because these added goodies will only be available while supplies last.
Stay tuned and be prepared to want them all!
XOX Cherry VelvetPrevious: New to Team Cherry: Kerosene Deluxe Next: The Rainbow Connection