Elly Mayday's Message to all Women

You may have heard about Ashley Luther, also known as Elly Mayday; a body positive model that, sadly, recently passed at the age of thirty. We spent a day with Elly back in 2013, shortly after her diagnosis and want to share her video message again with all of you.

Ashley Luther also known as Elly Mayday, body positive, plus model with her Teal Green Hair for Ovarian Cancer, photo Cherry Velvet

Elly's message is about Ovarian cancer -a much less talked about, but a very serious type of women’s cancer. Did you know there is no screening test for cancer of your #ladyballs. This is a somewhat controversial name for your ovaries, but it does require both knowledge and guts to beat this difficult to diagnose disease.

The teal green shade of her hair represents the colour of the Ovarian cancer ribbon. These photos were all taken just before she planned to shave it all off. (due to the expectation of hair loss from Chemotherapy)

Ashley Luther also known as Elly Mayday, body positive, plus model with her Teal Green Hair for Ovarian Cancer

It's important to our designer, Diane, to spread awareness, as not only did she lose her Mom to Ovarian cancer at a very young age but also her Sister-in-law as well. 

 Elly Mayday, Teal Hair Quote

There is no one specific symptom for Ovarian cancer and these symptoms are generally vague/non-specific (often mistakenly attributed to other causes). It’s called ‘the disease that whispers’ for good reason: it’s often overlooked and under-diagnosed.


Do you do a breast self-exam every month? What about going for an annual pap test? These simple steps could save your life. Taking care of your #ladyballs is not as straightforward.

These are the symptoms to be aware of:

  • Swelling or bloating of the abdomen
  • Pelvic discomfort or heaviness
  • Back or abdominal pain
  • Fatigue
  • Gas, nausea, indigestion
  • Change in bowel habits
  • Emptying your bladder frequently
  • Menstrual irregularities
  • Weight loss or weight gain

Other symptoms…

  • Mass or “lump” in your pelvis that you can feel
  • Inability to eat normally
  • Pain during intercourse
  • Vaginal bleeding

We hope we’ve inspired you to catch up on any tests you haven’t taken lately, and brought attention to ways to help spot Ovarian Cancer. Please also consider taking a moment to share this post with all the important women in your life so that they’ll be aware, too.

RIP Ashley Luther / Elly Mayday

XOX Cherry Velvet


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