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May me introduce you to our freshest creation... The cool, new girl in town...
Welcome our latest dress - The Leanne!
We've named her after one of our most committed (and tall!) customers :)Leanne has photos of all her Cherry Velvet prints in her phone. Isn't that smart!
As always, it was of the utmost importance for us to design a frock that flatters. That’s why our designer, Diane, always makes 2 different patterns for each style; one for regular sizes, as well as one for plus sizes. This ensures the scaling is a perfect fit for every size.
With this design, we aimed to create a new classic. We wanted a dress that is the ideal canvas to feature new, exciting (and most importantly, beautiful) prints. A look that’s a crowd pleaser. Gorgeous garb with new, BIGGER pockets.
Can we all get a hell YAY!?
In this first release of The Leanne, we picked some wonderful prints that had our hearts fluttering in excitement. We’re sure there’s a print that will make your heart flutter, too!
To demonstrate its beauty, we created these simulated images - These frocks are still factory-fresh and have not had the pleasure of having their own photoshoot yet.
Let's begin with our "Infinity & Beyond" print. Space themes have always been highly requested, and galaxies are both beautiful and awe-inspiring. It's no wonder this subject seems to captivate so many; We're all made of stardust, after all.
From the highest height of space, to the deepest depths of our wonderous ocean, we present our "To Dive For" print! This look is all about the unique vastness under the sea, featuring beautiful reefs and colourful marine life.
Some would say this print reminds them of the classic Windows 2000 screensaver. Points for nostalgia!
Looking for something sweeter? When you set your eyes on our "You're My Jam", which is a classic "strawberries on the vine" print, you can practically smell the Smuckers! Don it, and it dawns on you; the thought of picnics in the sunlight, daisy chains and decadent fruit pies cooling on a windowsill.
...At last (but not least), our two final offerings:
Full of tropical treasures; these vibrant themes will bring summer fun with you, wherever you go. BUT! These two beauties are still unnamed, so make sure you follow us on our Facebook and Instagram, and participate in our popular, upcoming "Name That Print" contests!
We hope you love our Leanne dress, as much as we love Leanne, herself. ❤️
It was our pleasure to announce this dress with prints it will come in and we hope this teaser has tickled your fancy!
Come try it on at our next Studio Shop:
Friday, March 6th - 2pm to 7pm
Saturday, March 7th - 11am 5pm
XOX Cherry Velvet
As many of you know (almost 300 of you in fact!), we asked you, our wonderful customers to do a survey. We wanted to know what you think, so we can better provide you with the frocks that will most delight you. Thank you so much for your participation. We have a lot of fun and interesting statistics to share!
First of all, congratulations to the 13.6% of you that's part of the "Cherry Velvet Collector’s" Club. You've got yourselves more than 10 different dresses of ours over the years!It’s not a problem, really. It’s a solution!
And thank you to all who have responded our survey from far and wide. We even had a respondent all the way from... Russia!? Spasibo! (That's "Thank you" in Russian 😊 )
Here's something we found out about your style preferences: 60% of you are all for short or cap sleeves. Over 70% like their skirt right below the knee. And about 70% like your skirts either full or A-line, with many of you requesting very full or straight skirts. It’s clear to us that many of you enjoy a very balanced fashion - not too much and not too little!
And finally, the juicy stuff:
Our most popular prints are, by far, the florals and the polka dots. These timeless classics have been remixed in many ways over the years, and we always make sure to bring them back! We currently have many of those available, including the Doris in Black & Red Polka Dot or the Chrissy in Bird of Paradise for example.
Here are some hot takes from what you requested.
1 - Cats Rule and Dogs Drool
Not by a lot, but cats still definitely took the lead here: Cats got 23% preference, and dogs only got 14%. It's nothing to bark at, but it's certainly the cat's meow to hear!
2 - You really looooooove Space
With an incredibly high amount of mentions – between stars, space, and galaxy, we have just about 20 specific requests for Space themes. Don’t worry, ladies, we’ll keep them coming (out of this world)!
3 - You want Dinosaurs, Books, Music, and Geometric Prints
What does that say about our audience?
Maybe you're a math-loving brainy bunch, with a palaeontology hobby, erudite music training, who love spending time in libraries familiarizing yourselves with the classics of English literature!
We're not sure we can find a print specifically with all those factors in at once (what a print it would be, huh?), but we hear you! We'll make sure to incorporate (or perhaps already did... mua-ha-ha!) these very hotly requested themes into our next seasons. Stay tuned!
And the most unexpected requests were...
Krakens and Yetis.
Nothing against them, but those prints might be hard to find!Best friends forever
On our Survey, you also had the chance to tell us anything you like, and it was so delightful to hear your feedback and concerns. Most of the comments were so sweet - we were smiling all day reading them!
We’d also like to answer a couple of the more frequently asked questions here. Although we’ve addressed some of these before, we’re more than happy to revisit them.
- Manufacturing issues (slight fit inaccuracies)
All our garments are handmade, very carefully by local seamstresses here in metro Vancouver. As such, we can often deliver a much higher standard of quality than clothing manufactured overseas. There can, however, be some small variations from seamstress to seamstress. No different than getting your latte from different baristas There is also the off chance that a garment can get the wrong size label. While it is RARE to see a manufacturing flaw, they do happen, so please inform us immediately so we can fix that for you.
- Limited sizing
All our dresses are limited edition runs; if you love a style, you may want to grab it in your size quick. We enjoy knowing that as each limited run sells, our clients will have the satisfaction of knowing they are one of a few to own that special print.
As much as our mission statement is to provide amazing dresses so you can be lovely and stunning at ANY size, it is not always possible to have every print in every size. Running a fashion business that produces ethically poses some unique challenges that brands which manufacture overseas won’t face. Costs can often be prohibitive, and there are minimum quotas and specific requirements when it comes to placing orders. In general, we try to have a broad selection of sizes. We do, however, occasionally opt to produce fewer in certain sizes or skip them altogether for these reasons.
- What’s up with the pricing?
The pricing reflects much more than just the fact that most of our dresses come in limited edition availability. Our frocks are ethically manufactured in the same city as our headquarters, Vancouver BC, Canada. Wages in Canada are much higher than other countries and our minimum wages are very much on the rise (which is a good thing for workers!) Our production does not rely on certain “more affordable” options, we choose the best quality zippers and fabrics we can get our hands on. It’s ethical production, and that's how we've chosen to function. We strongly believe this is a necessary step for the fashion industry. We want no part in the suffering of workers in unsafe conditions. Although our garments may take more saving up for, we 100% stand behind the fact that they are worth it.
We always love to hear your feedback, please feel free to write us and tell us what you think!
XOX Cherry Velvet
P.S. Hope to see you this weekend at our Warehouse Sale / Studio Shop:
Friday Feb 21 from 2-7 pm
Saturday Feb 22 from 11-5 pm
@1635 Powell Street, Vancouver BC
Our Cherry Velvet community is full of beautifully strong, devoted and kind individuals…with absolutely great style ;) And it’s no different with our Cherry Velvet team; we have some pretty awesome people here.
A while back, you may have heard about our marketing assistant, Tracy’s battle with Anti-NMDA receptor Encephalitis.
Hiya! That was me!
6 months ago, I looked like this:
I saw and heard that many of our clients were asking about my recovery and I am so grateful for all the thoughts, prayers and good wishes that came from all of you, as well as my wonderful coworkers and Diane.
Diane & Co sent me some magic & good vibes when she heard how bad things were*
Since that last blog, I was discharged from GF Strong Rehabilitation Centre mid-October and there was the expectation that it would be at least until the New Year, before I would be able to return to CV.
Turns out, I couldn’t wait and returned shortly before Halloween. :)
Spending my entire summer bed-ridden at the hospital; Re-learning how to talk, walk and do all the basic things we take for granted, has given me an even more positive outlook on life and I never stop feeling truly alive now. I implore you all to do the same.
While it will still be a couple of years before I completely recover, I feel incredibly blessed to now be spending my 9-5 surrounded by everything and everyone I love. Life is too short to punch in & punch out. Love what you do. I certainly do and feel incredibly lucky to be able to do so.
Beyond a wholesome discipline, be gentle with yourself. You are a child of the universe no less than the trees and the stars; you have a right to be here… And whether or not it is clear to you, no doubt the universe is unfolding as it should… in the noisy confusion of life, keep peace in your soul. With all its sham, drudgery and broken dreams, it is still a beautiful world. Be cheerful. Strive to be happy. – Desiderata, Max Erhmann❤️❤️❤️ Tracy
Follow me on IG :: @jolieholiday
Published Dec 24 2019 in behind the scenes, Canadian Designer, Canadian Made, Cherry Velvet, Cherry Velvet Dresses, Customer Appreciation, Employee Appreciation, Made In Canada, Made in Vancouver, Thank you, Vancouver-designed, Vintage Inspired, what's new
It's been another wonderful year, we thank you, all of our beautiful fans and customers for your support. It absolutely fills our hearts with joy to see our customers smiling; our dresses making you feel confident and ready for anything.
We know none of the success we've shared with you wouldn't be possible without *you*, and to be completely honest, it wouldn't be nearly as enjoyable without you, either. So, once more, we want to express our great appreciation to you for being on this journey of fabulousness with us.
Wishing you the happiest of holidays, the merriest of Christmases and nothing but the very best for the New Year and beyond.
XOXO With Love from all of us Diane, Julia, Logan, and Tracy.
As a proudly Canadian company, we love working with local brands and businesses that exemplify the level of care & quality that we maintain ourselves.
...So...that being said...
...have you met Pam? ♥️
She's the lovely face & talented hands of Mirror Mirror Bijoux, a well-known local jewellery designer here in Vancouver, BC and an overall entrepreneurial force.
She also loves our dresses 😘 (She's Team Chrissy!)
Under MMB, she designs and handmakes vintage-inspired jewellery that echoes old Hollywood glamour. Primarily working in crystal and glass, she adds elegant detail like ethereal finishes that sparkle like the night's sky.
She’ll often also incorporate real vintage beads or brooches into her pieces, giving that legit Vintage vibe.
CV Aficionados will be quite familiar with her & MMB, we not only carry her jewellery, including exclusive pieces, but she sometimes drops by our events...
...and often pops in to collaborate with our designer, on the next beautiful baubles to go with our dresses.
Whenever they meet, they pour over a multitude of beads and pendants, to create complementary pieces that add versatility and flair to our clients' wardrobe.
Recently, she's branched out to save us all from the worst thing imaginable...A bad hair day!
Have you tried a Great Hair Day Turband? We have!
They're easy-to-wear, insta-wow accessories for those days when a ponytail or plain ol' hat simply won't do.
Want to try one? Pam will be on hand at our next studio shop weekend @ 1635 Powell Street with a variety to try!
Friday :: July 5th :: 2pm-7pm
Saturday :: July 6th :: 11am-5pm
We hope you enjoyed this little spotlight on one of our favourite local entrepreneurs.
We think it's so important to support our fellow #womeninbusiness ♥️
XOX Cherry Velvet
...We interrupt your regularly scheduled blog post for an ANNOUNCEMENT!
Ever since we started holding regular open studio shop weekends, we've wanted to make sure ya'll can Save-The-Dates on our events as soon as you can. We understand how busy life can get and want to ensure everyone has a chance to get some retail therapy in. #selfcare is a thing, after all 😉
Have a peek at this month below & bookmark our new Events Page!
Can't make it out? Can't wait? :: Book a Personal Shopping Appointment with us! ::
We can't wait to see y'all! ♥️
XOX Cherry Velvet
BLOGGIN' NEXT WEEK :: PART 2 of our customer spotlight on The Snow Family.
There is a buzz of excitement here at Cherry Velvet headquarters. The rumours are true, Ms. Tracy Po has returned to the Cherry Velvet fold and we couldn't be happier. Tracy is fulfilling her new role here as the Social Media Manager for Cherry Velvet so stay tuned for some very fun, and creative content on our social media pages.
Tracy brings an intimate knowledge of our brand and buckets of positivity and enthusiasm. Diane, our designer describes her as a (t)whirling dervish of energy. Tracy comes in like a wrecking ball of sunshine and has been quoted as saying "In all honesty, I'm the kind of person that turns lemons into lemon vodka and would rather look forward with my eye on the horizon than look down behind me."
With a passion for all things Disney. (Guys, she REALLY loves Disney!) and a unique and amazing sense of style and upbeat personality, it's kind of like having Mary Poppins join the team.
When she was asked why she was excited to work for Cherry Velvet, Tracy said "I love seeing the delight on our clients' faces when they see how wonderfully our dresses fit them. You wouldn't know it by looking at me, but I have struggled and continue to struggle with my weight. I know how depressing and disheartening it feels to have to settle for a less than perfect dress. I love that Cherry Velvet takes care of confidence-boosting style for our clients. It is incredibly inspiring to work for a brand that promotes the idea of being #StunningAtAnySize!"
Always whistling while she works, she has a passion for customer service. She'll be working at our Studio Shop this weekend. Come say "Hi"!
Friday, May 17 from 2pm-7pm + Saturday, May 18 from 11am-5pm
Welcome back to Cherry Velvet, Tracy! We're all so happy to have you as part of the team.
XOX Cherry Velvet
I don’t think I’ve ever been as excited about a new job as I was on my first day at Cherry Velvet. I knew I loved the product and the brand, and I was looking forward to workdays spent using words and images to promote gorgeous dresses across the internet.
I knew that there was an enormous amount I could learn in this role. It’s been amazing to watch the design process, and to see how a concept becomes a garment. I came to more fully understand what “Made in Canada” really means, and I was proud to be working at business run by a female entrepreneur whose business model insisted that every stitch be sewn here in BC. I also fell in love with the fabric selection process – there is so much cool stuff out there! No spoilers allowed, but let me simply say that there are some awesome dresses coming.
Working the studio shops was incredibly rewarding. I know how difficult it can be to find outfits that make you feel good. Today’s stores are full of cheaply-made, disposable clothing that fits poorly and flatters few. At Cherry Velvet, my most memorable shoppers were the ones who came in with low expectations, defeated from past shopping disappointments. It was a joy to watch the excitement level grow when they realized that they looked amazing, not just in one dress, but in so many styles! I joined in the giddiness when shoppers discovered fabrics that suited them perfectly. Having friends who came by and ending up finding things they loved was an excellent added bonus.
Unfortunately, my time at Cherry Velvet is ending. Why? Every time that my partner and I have visited the Okanagan, we’ve wanted to stay. He was way down the transfer list, so we thought it would be years before we could get out of the city and into the small-town life we were craving – we were shocked when we were told that he’d start at the Kelowna office in March 2019! Relocating means that I need to leave my position here.
I started as a Cherry Velvet customer, and became a proud team member. Now, I’ll go back to buying and wearing the dresses as a consumer (this Stacy dress is at the top of my shopping list!), but I’ll keep my pockets full of business cards. I need to keep telling the world why this is a great company with wonderful products, and I will keep spreading the gospel of retro class with modern sass!
Farewell... but not good-bye!
One of the advantages of being a small business is getting to know your customers. We love meeting you, seeing your photos on social media, and hearing your feedback. You told us that you want dresses with three-quarter sleeves, so here they are!
Many women tell us they feel more comfortable with covered arms, often because of perceived flaws. Those wonderful upper limbs that we use to carry and dance and hug get subjected to endless scrutiny. Of course, we love your arms (and all your other beautiful body parts!), but feeling confident is paramount. If you feel your best with coverage between your shoulders and elbows, we’re here to help.
Our Shelly dress has been one of our favourites in recent years. With a deliciously full skirt, Shelly has excellent twirl potential, and the buttoned cuffs finish the sleeves perfectly. The star of this design is the neck detail – three sweet buttons and a two angled straps draw the eye. This dress is currently available in three lovely prints.
Roxy joined our collection last year. This dress has a wonderfully vintage vibe, with an open portrait collar and a crinoline-ready skirt. The Roxy comes in five solid jewel tones, and blends beautifully with a multitude of accessories.
Our newest 3/4 sleeve dress is the Stacy. This cut was created to highlight your assets, with a ruched bodice and a chevron shaped underbust design that emphasizes your waistline. Right now, you can get Stacy in a spicy, fire-engine red, and a deep, regal purple – stay tuned for black and navy pinstripe versions coming soon!
Remember, we also sell shrugs, so sleeves can be added to any of the dresses you love. And please keep telling us what you want to wear, because we’re listening!
XOX Cherry Velvet
A fabulous necklace or pair of earrings can add just the right finishing touch to any of our vintage-inspired dresses. When that retro style jewelry is handmade right here in beautiful British Columbia, it just makes sense for us to offer it on our website and in our studio. Choose your favourite!
It’s no secret that we love cherries. Our new Cherry Bling set celebrates this iconic fruit with a truly delicious dose of glitter. The red version is available now, and the pink and maroon versions will be online soon.
For a truly “striking” look, check out our Light My Fire necklace. Inspired by matchstick-themed textile prints from the 1940's, the metal pendants and earrings have hand-enameled red tips.
Captivating Shades of Shimmer
There’s definitely some magic in our Atomic Lights set. This dazzler captures the eye, reflecting shades of purple, magenta, blue, turquoise, and green.
If you keep an eye on our website, you’ll have noticed that many of our models have been wearing our Atomic necklaces. The Black Atomic is infinitely versatile, and we also adore the Burgundy, Hot Pink, and Ruby Red versions. With mid-century modern design and lustrous glass beads, you’ll want them all!
(If you’re wondering about that adorable bowling fabric, stay tuned... It’s a sneak peek at our upcoming Strikes & Spares dress.)
Whichever set you choose, remember to snap a photo and tag us on social media – we love to see how you make these pieces your own!
XOX Cherry Velvet