News » Cherry Velvet
In order to best provide you with the most exciting, flattering, retro-licious dream frocks you always count on us to, we decided to run a survey!
We know, we know. Answering a survey is hardly how anyone would choose to spend their time. However, we truly do want to hear from you. All your heart's deepest desires. And so... we came up with an incentive!
We wouldn't ask you to go the extra mile if there was nothing (other than perfect frocks next season) in it for you. This is why, once you complete your survey, you will receive a special code to shop with a 20% off discount*!
The pot of gold at the end of the survey rainbow!
The survey itself takes less time than it would to pin curl your hair. And it's much more pleasant and comfortable (depending on where you're sitting).
So for the good of Cherry Velvet fans as a whole, for the well-being of all vintage vixens, and for the glory of well-fitting frocks, we ask you to:
It would make you our hero :)
XOX Cherry Velvet
(*Code valid until February 29th, 2020. One use per customer. Not to be combined with other discount codes. Not applicable to New Arrivals.)
Published Dec 24 2019 in behind the scenes, Canadian Designer, Canadian Made, Cherry Velvet, Cherry Velvet Dresses, Customer Appreciation, Employee Appreciation, Made In Canada, Made in Vancouver, Thank you, Vancouver-designed, Vintage Inspired, what's new
It's been another wonderful year, we thank you, all of our beautiful fans and customers for your support. It absolutely fills our hearts with joy to see our customers smiling; our dresses making you feel confident and ready for anything.
We know none of the success we've shared with you wouldn't be possible without *you*, and to be completely honest, it wouldn't be nearly as enjoyable without you, either. So, once more, we want to express our great appreciation to you for being on this journey of fabulousness with us.
Wishing you the happiest of holidays, the merriest of Christmases and nothing but the very best for the New Year and beyond.
XOXO With Love from all of us Diane, Julia, Logan, and Tracy.
What is slow fashion, you ask? It is generally considered to be an approach to clothing production and consumption with a focus on fair practices and sustainability. Clothes that are made in a way that is better for those wearing them, those making them, and for the environment.
Since the very beginning, Cherry Velvet has been making dresses out of high-quality cotton that lasts. Dresses made and sold in our first year still exist and are worn today (and it's been over 8 years!).
Our designer Diane has 3 dresses out of that original bunch that she still wears, especially her very favourite butterfly print. This photo is originally from 2013. It still looks as beautiful now as it did then!
So why are we talking about this? You may know that fast fashion, A.K.A. cheap throwaway clothing, is filling up the landfills. Deliberately poor quality fabrics and manufacturing make for unsatisfying, poorly fitting, disposable garments that get quickly discarded, with an estimated 68 lbs of textiles per American finding its way into landfills each year. Fast fashion brands prioritize selling immense amounts of dirt-cheap apparel, no matter the real cost to society and the environment.
What makes us different?
- We manufacture in local factories in BC, Canada, which operate under federal and provincial laws and regulations, enforcing a good standard for wages and worker's rights. This way, we can propel local business, and frequently drop in for pick ups and drop offs - which allows us to be aware of the real working conditions (rather than "visiting once a year").
- We source excellent quality fabrics that can be washed and worn and will last for many years with very easy care.
- We design dresses in proven classic and timeless styles that won't be unwanted with the latest trend.
- We lovingly pattern and grade in a way that will truly "spark joy" (as organization guru Marie Kondo would say) when your dress fits you the way it's meant to - so you'll want to keep it forever!
The quality and longevity of our dresses have been proven time and time again, as they've been loved for many years by our customers. And when bodies change and we need to start buying a different size, our dresses are in such a good state, they get gifted, sold and otherwise passed on - not tossed in the garbage.
We are so proud of manufacturing our dresses in BC, and providing you with a truly excellent dress you can be sure is worth your money.
XOX Cherry Velvet
Today I'm remembering a time with one of our early models, Elly Mayday. Elly was an advocate for women's health, known for battling ovarian cancer throughout her modelling career. This weekend we are joining with Forever Yours Lingerie at their event, #onehellovawoman to fulfill Elly's wish for a high tea to raise funds for ovarian cancer research.
Looking back to our very first photoshoot in 2013
Amongst a group of lovely models, there was a young lady named Elly Mayday at her first-ever photoshoot as well. The location was a classic style Diner called Save On Meats. This was also the very first time we shot with Shimona Henry of Pin-Up Perfection photography.
Soon after, Elly began to model for Cherry Velvet on a regular basis. In 2014, after struggling for some time with symptoms that were not being diagnosed properly, Elly discovered she had ovarian cancer.
After Elly started her treatments with chemotherapy, she knew her hair was going to fall out, so she dyed it teal green: the colour of the ovarian cancer awareness ribbon. Elly made a video for us talking about her symptoms, and the importance of being your own advocate.
Elly lost her hair shortly thereafter from the chemotherapy. As a woman who had also lost her mother to ovarian cancer, I could imagine how difficult it would be to lose her hair at 25 years old, and so I wanted to do something for Elly. I decided to take her wig shopping. Can you even imagine being 25 years old and having your hair fall out? Just that alone would be so difficult to deal with, not to mention all of the other obstacles she faced.
We received a phone call from several of her friends who were planning a fundraiser and fashion show to help Elly support herself during treatments. The event was called Strut for a Cause. They asked Cherry Velvet to help surprise Elly and to get her "event ready" to arrive at the show.
Getting her party-ready and to this event...where she was greeted by friends, supporters and TV cameras was quite tricky to pull off without her suspecting what was going on. That day, Elly did a photoshoot with Shimona Henry with the goal of getting her into hair and make-up. Elly had lost so much weight at this point I thought perhaps she wouldn't have anything to wear so I designed a dress especially for her for that night and we named it after her, The Elly dress.
It was an amazing evening of fashion and friends coming together to show their love and support.
Elly continued to pursue her career in New York as a model and worked on a campaign to raise money for Ovarian Cancer Canada among many other achievements. Sadly, Elly passed away from ovarian cancer in March of this year, at 30 years old.
Elly left her mark on myself and our business. She will never be forgotten.
XOX Diane Kennedy, designer for Cherry Velvet
Did you know that September is the awareness month for Ovarian Cancer - a much less talked about, but very serious type of women’s cancer? Unlike other more well-known types, there is no screening test for cancer of your #ladyballs. (This may be a somewhat controversial name for your ovaries, but it does require both knowledge and guts to beat this difficult to diagnose disease.)
It's important for our designer, Diane, to spread awareness, as not only did this condition take her Mom at a very young age, but her Sister-in-law as well.
You may have heard the story of one of our early models, Elly Mayday, who at the age of 25 was diagnosed with Ovarian Cancer too.
We're pleased to join Forever Yours Lingerie's #Onehellvawoman High Tea and Fundraiser in honour of Elly's life and her wish to spread awareness about this difficult disease. We are proudly offering five "Dress of Your Choice" vouchers for the auction, which will raise funds for ovarian cancer research.
"Please spend a few moments learning about ovarian cancer, as discovering it early enough improves your chances to treat it effectively and survive" ~ Diane Kennedy
There is no one specific symptom for ovarian cancer, and the symptoms are generally vague and often mistakenly attributed to other causes. It’s called "the disease that whispers" or the "silent killer", as it tends to be overlooked and under-diagnosed.
Do you do a breast self-exam every month? What about going for an annual pap test? Although these simple steps could save your life, when it comes to taking care of your #ladyballs, it's not as straightforward.
We hope we’ve inspired you to catch up on any tests you haven’t taken lately, and brought attention to symptoms you should pay attention to. Please share this post with all the important women in your life so that they’ll be aware, too.
XOX Cherry Velvet
Last weekend at the Studio Shop a couple travelled all the way from Portland, Oregon, just to see us! We were so thrilled and honoured. And it's such a sweet story....
Meet Andy and Lisa. Andy's birthday gift to Lisa was a weekend trip to Vancouver and an "Empty Suitcase" to fill up with Cherry Velvet frocks. Can you imagine such a treat?
Lisa has a great laugh! And it was so lovely to watch her happy experience. She loved everything she tried on and was overjoyed with the fit and all the fun prints making it so hard to choose. These are the problems we all like to have: having so many choices of pretty dresses that fit!
The Paige Dress in Flower Power print was the first dress she tried and it was obvious that this dress lit Lisa up. She absolutely LOVED everything about this dress and it fit her like a glove but it was really the bright, vintage floral print that she connected to.
Next, Lisa tried on the Minerva Dress - Fantastic Beast, Unicorn print. This was a dress that she had on her list and was already excited to try on before she even got here. It didn't make it in her bag though.
The final choices included: The Shelly Dress in Slate Gingham, Elizabeth dress in the Graceful Dead print, Norma in the Gamer Girl print as well as the Paige Dress in Flower Power print. After her fun afternoon of shopping Andy took Lisa out for her birthday dinner to Maenam for delicious Thai food. What a day!!
Lots of folks have a heck of a time finding the right birthday gifts for their partner. What to do? A gift card is nice but can feel a little impersonal and a trip is a great way to celebrate another turn around the sun but... our new friend Andy really nailed it in our books. We've told Andy that he needs to spread the word about his magnificent idea! Don't you wish your partner would gift this for your birthday!
Thank-you so much Lisa and Andy! We loved having you visit our shop! Hope to see you next year!
XOX Diane and Barb
As a proudly Canadian company, we love working with local brands and businesses that exemplify the level of care & quality that we maintain ourselves.
...So...that being said...
...have you met Pam? ♥️
She's the lovely face & talented hands of Mirror Mirror Bijoux, a well-known local jewellery designer here in Vancouver, BC and an overall entrepreneurial force.
She also loves our dresses 😘 (She's Team Chrissy!)
Under MMB, she designs and handmakes vintage-inspired jewellery that echoes old Hollywood glamour. Primarily working in crystal and glass, she adds elegant detail like ethereal finishes that sparkle like the night's sky.
She’ll often also incorporate real vintage beads or brooches into her pieces, giving that legit Vintage vibe.
CV Aficionados will be quite familiar with her & MMB, we not only carry her jewellery, including exclusive pieces, but she sometimes drops by our events...
...and often pops in to collaborate with our designer, on the next beautiful baubles to go with our dresses.
Whenever they meet, they pour over a multitude of beads and pendants, to create complementary pieces that add versatility and flair to our clients' wardrobe.
Recently, she's branched out to save us all from the worst thing imaginable...A bad hair day!
Have you tried a Great Hair Day Turband? We have!
They're easy-to-wear, insta-wow accessories for those days when a ponytail or plain ol' hat simply won't do.
Want to try one? Pam will be on hand at our next studio shop weekend @ 1635 Powell Street with a variety to try!
Friday :: July 5th :: 2pm-7pm
Saturday :: July 6th :: 11am-5pm
We hope you enjoyed this little spotlight on one of our favourite local entrepreneurs.
We think it's so important to support our fellow #womeninbusiness ♥️
XOX Cherry Velvet
...We interrupt your regularly scheduled blog post for an ANNOUNCEMENT!
Ever since we started holding regular open studio shop weekends, we've wanted to make sure ya'll can Save-The-Dates on our events as soon as you can. We understand how busy life can get and want to ensure everyone has a chance to get some retail therapy in. #selfcare is a thing, after all 😉
Have a peek at this month below & bookmark our new Events Page!
Can't make it out? Can't wait? :: Book a Personal Shopping Appointment with us! ::
We can't wait to see y'all! ♥️
XOX Cherry Velvet
BLOGGIN' NEXT WEEK :: PART 2 of our customer spotlight on The Snow Family.
In the many years that we have been in operations here in beautiful Vancouver, BC, we've watched our customers come and grow into an enthusiastic, body positive community.
Feeling so blessed to have such wonderful people supporting us, we wanted to take a moment or two to recognize one such family, who have been delighting us at our studio with their excitement and charm since 2014.
May we present to you, The Snow Family.
You might recognize Jon, the provocative patriarch, as our erstwhile model for our Men's line of shirts...
But the real Belle of the Ball is the buxom and beautiful, Brandi Snow.
...And of course, we cannot forget our "Littlest Velvet", Miss Isobel!
Even though we don't offer Girls' sizes, we love that Isobel can't get enough of our styles.
It warms our heart to see how much she loves to match with her mum & dad.
But it touches us even more than she's always the first to our door, so eager to help out the team. We love our little Hanger-wrangler! With fashion on her mind, we may have a young designer in our midst...
We love that each member actually has their own favourite look -
Of course Jon loves all our Mens' shirts, but as a lover of all things V, the Chrissy & Marie are Jon's fave dresses (who doesn't love adjustable cleavage?) Both Isobel and Brandi are currently Team Brigitte, with our Pandamonium Print on point.
But Brandi admits that she will always have a fond place her in heart for one of her first styles (and one of our earlier designs), a little number named, "Melody".
We think it's so neat that Jon was able to send us this old snap from a past Studio Shop way back at our old Gastown location.
...Could this have been the very moment she decided to say "Yes" to the Dress? ;)
Stay tuned! In next week's blog, Brandi shares her thoughts on aging gracefully and why 95% of her wardrobe is Cherry Velvet dresses! <3
XOX Cherry Velvet
There is a buzz of excitement here at Cherry Velvet headquarters. The rumours are true, Ms. Tracy Po has returned to the Cherry Velvet fold and we couldn't be happier. Tracy is fulfilling her new role here as the Social Media Manager for Cherry Velvet so stay tuned for some very fun, and creative content on our social media pages.
Tracy brings an intimate knowledge of our brand and buckets of positivity and enthusiasm. Diane, our designer describes her as a (t)whirling dervish of energy. Tracy comes in like a wrecking ball of sunshine and has been quoted as saying "In all honesty, I'm the kind of person that turns lemons into lemon vodka and would rather look forward with my eye on the horizon than look down behind me."
With a passion for all things Disney. (Guys, she REALLY loves Disney!) and a unique and amazing sense of style and upbeat personality, it's kind of like having Mary Poppins join the team.
When she was asked why she was excited to work for Cherry Velvet, Tracy said "I love seeing the delight on our clients' faces when they see how wonderfully our dresses fit them. You wouldn't know it by looking at me, but I have struggled and continue to struggle with my weight. I know how depressing and disheartening it feels to have to settle for a less than perfect dress. I love that Cherry Velvet takes care of confidence-boosting style for our clients. It is incredibly inspiring to work for a brand that promotes the idea of being #StunningAtAnySize!"
Always whistling while she works, she has a passion for customer service. She'll be working at our Studio Shop this weekend. Come say "Hi"!
Friday, May 17 from 2pm-7pm + Saturday, May 18 from 11am-5pm
Welcome back to Cherry Velvet, Tracy! We're all so happy to have you as part of the team.
XOX Cherry Velvet