A Library of Dress Designs: Chapter "G - I"
Wow, we've sure made a lot of styles over the years for you to enjoy; so many that it's hard to remember them all! It's been so fun to look back at our dress designs, remember how they came about and reminisce over the prints that were carefully chosen for them.
This week is all about the 'G' dresses (we never found a cute 'H' name to make any 'H' dresses). We're even giving you the story of our newest dress that's almost here; even though it's not officially online yet...the Isobel dress! (P.S. We just added a few to "Coming Soon"
The Gigi sundress debuted in the Spring of 2012. With it's wide, bra covering straps and sweetheart neckline, it was a real charmer. Popular prints included gingham, birdcages and Moorish tiles. The brightest colour combos were the first to sell out.
It's also fun to look back at some of our early marketing....
Think of a perfect dress for a Hawaiian vacation and something close to the Ginger might come to mind. Even the prints were tropical. Named after Ginger from Gilligan's Island, she had some serious sex appeal. She was one of the few dresses we did with a pencil skirt. It also had the sweet addition of a tie belt.
The Grace was a sweet and flirty little sundress. She appeared only once in the summer of 2013 although we did make a similar style later called the Phoebe. She had some seriously cute nautical prints and also one that was aptly named Spirograph.
Isobel's namesake is a fun and versatile sun dress with a little something extra; a front zipper that allows you to decide whether or not you want to share a peek of cleavage. You'll want one of these if you've owned a Marie dress and love a front zip. Isobel will debut in a series of bright and flirty prints any minute now - we can't wait to share them with you!
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XOX Love Diane